Music Packaging: Staying Relevant in the Market

music packaging

We’ve written a lot about the different reasons to love Minnesota (even though it’s a little harder now as we endure multiple days in subzero temperature). But one of the biggest is our local music scene. Yes, we’ve given the world Prince, Atmosphere, and Hüsker Dü (just to name a few). But Minnesota fosters a…

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Marketing Trends for 2018

marketing trends

With December dawning, it’s that time of year when articles can be classified into two types. The first are retrospectives of the past year. The second are making predictions about the year coming up, particularly marketing trends.  The world of marketing is changing quickly. At many organizations, marketing departments spend more on technology than information…

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USB Media Kits for Authors

USB media kits for authors

I can’t profess to be an author in any capacity beyond a digital one, but I do know one thing: it’s much easier for me to write about anything–seriously, just about anything–than it is to write about myself. However, when it comes to self-promotion, that’s exactly the skill that needs to be utilized. As the…

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Promotional Packaging Shouldn’t Be Overlooked

University USB drives

When it comes to major company milestones, these things deserve to be celebrated. Like coming up to a company anniversary, for example. Staying in business for 100 years, 50 years, heck, even 10 years is worth celebrating. Organizations may choose different ways to celebrate, and different audiences accordingly. It might be more an external focus,…

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USB Security for Groups & Individuals

USB security and usb cases

USB drives are one of the handiest ways to share information out there. If Internet access isn’t reliable, or you’re sharing sensitive data that doesn’t belong in the cloud, it’s the way to go. However, like most pieces of technology, flashdrives have been known to be used for nefarious purposes as well. USB security is…

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External Storage Devices

external storage options

Not to date myself, but when I was preparing for my freshman year of college, the textbook and materials for my major included a zip disk. This was 2004, and USB drives were on the cusp of becoming mainstream. But at the time, a 250MB disk was considered a massive amount of external storage. How…

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Flashdrive Packaging & Your Brand

flashdrive packaging

The marketing department is rarely anyone’s favorite department for interactions. Whether you work in information technology, quality assurance, sales, and more, there’s usually a little tension between the marketers and the rest of the company. Simply search for ‘why do people hate marketing?’ and a plethora of reasons present themselves. This isn’t to cast a…

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Packaging USB Drives For Users

packaging usb drives

User experience is a hot term in the tech world, and a growing profession to boot. Derived from human factors, it studies how people use and interact with technology or technological products in an environment. Companies use it to build and redesign websites, to improve customer experience journeys, and basically any level which their online…

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Custom Power Banks & 2017 Market Trends

Solar custom Power Banks

If you have a smartphone, chances are you’ve encountered the dreaded Dead Zone (unless you have a stockpile of custom power banks, that is). It comes after the repeat warnings that your battery life is dwindling. Your device switches into low battery mode–shutting off extra services, dimming the screen, things, etc–but then it just powers…

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Uses for Promotional Flashdrives

promotional flashdrives

When it comes to marketing, the general purpose is pretty clear: gain more business. From that perspective, the purpose of promotional flashdrives is along the same lines. They’re designed to raise awareness, share information, and attract and retain business. And if you’re doing it correctly, you’re also creating industry-specific, targeted content and loading it onto…

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